Objectives: This program aims to cultivate highly-qualified professional talents in the field of marketing. Graduates of the program are familiar with basic theories and knowledge of marketing, are proficient in marketing in modern companies, composing proposals, management in shipping companies, and are competent in working in various shipping companies, with further developing abilities.
Academic years and Certificate: Three years, Diploma
Major courses: Marketing, Consuming Psychology, Marketing Survey and Prediction, English of Marketing, Techniques of Marketing and Promotion, Customer Service, Theories and Practice of Advertisement, International Trade Affairs, Techniques of Modern Promotion, Customs Declaration and Inspection, Logistics Management, Management of Shipping Companies and Containers Transportation, etc.
Career prospects: Graduates of the program are qualified to work as sellers, executive producers, and administrative officers in relevant companies, especially shipping companies.